So this past week we stumbled upon an article that shows exactly why real estate video tours work best to sell your home. Now, I could simply copy and paste the article but I could also give you the "Too long; Didn't read" version. So that's what I'm going to do.
To start off with a bang, real estate listings with video get 403% more inquiries than listings that don't have video. On top of that, 73% of homeowners are more likely to visit with a realtor if they use video listings. AND, after Century 21 started using video marketing for their homes they saw a 20% increase in sales.
Video tours also help you target a specific audience. For example, 45% of Baby Boomers found video tours to be more helpful than photos or just information. Also, 36% of Millennials found them more helpful as well.
If all those statistics don't blow your mind and make you want to start video marketing...I don't know what will! But in case you don't believe me, here is the link to the website: https://boldcontentvideo.com/2016/03/17/real-estate-video-marketing-statistics-for-2016/