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The housing market is projected to grow in 2022, with many of the trends similar to the past two years: elevated prices, low inventory, and fast turnaround. It will continue to be a seller’s market as home values are expected to increase. Keeping that in mind, as a would-be home seller, this might be the best time to list your home for sale.

Over the last two years, with a majority of people staying indoors, online content was getting a lot more popular, and companies and individuals were working on getting their content up visible. Companies were getting their staff to work remotely with the new mandates, and with fewer people leaving their homes, marketing, for the most part, was done online, with the internet seeing a spike in the number of people using it.

Nowadays, there are tons of property listing websites where individuals and realtors can put their homes up for sale or rent. But, as the availability of properties increases, sellers and realtors need to make sure that their properties stand out from the rest. One of the best ways to do this online is through engaging visuals. Professional images are an essential part of property listings, but they aren’t really engaging. To wow potential buyers and give them a life-like experience while checking your listings, you need to opt for real estate video tours.

Original Article Source Credits: sproutsocial, https://sproutsocial.com/

Article Written By: Brent Barnhart 

Original Article Posted on: 25th January 2021

Link to Original Article: https://sproutsocial.com/insights/social-media-marketing-strategy/

Original Article Source Credits: sproutsocial, https://sproutsocial.com/

Article Written By: Brent Barnhart 

Original Article Posted on: 2nd September 2020

Link to Original Article: https://sproutsocial.com/insights/instagram-video-marketing/

While the COVID-19 pandemic may have pushed the real estate industry to embrace digital interactions, the concept of virtual property viewings was already being tested out by realtors and property listing companies much earlier. In fact, in recent years, we’ve seen the rise of a popular virtual reality service called “Matterport” in the real estate industry. Matterport allows users to walk through a house from any device in a manner that’s similar to Google street view. Essentially, someone interested in a home can pull up the listing of their choice and see almost every square inch of the property on their phone or computer.