Nowadays, there are tons of property listing websites where individuals and realtors can put their homes up for sale or rent. But, as the availability of properties increases, sellers and realtors need to make sure that their properties stand out from the rest. One of the best ways to do this online is through engaging visuals. Professional images are an essential part of property listings, but they aren’t really engaging. To wow potential buyers and give them a life-like experience while checking your listings, you need to opt for real estate video tours.

Original Article Source Credits: sproutsocial, https://sproutsocial.com/

Article Written By: Brent Barnhart 

Original Article Posted on: 25th January 2021

Link to Original Article: https://sproutsocial.com/insights/social-media-marketing-strategy/

Original Article Source Credits: sproutsocial, https://sproutsocial.com/

Article Written By: Brent Barnhart 

Original Article Posted on: 2nd September 2020

Link to Original Article: https://sproutsocial.com/insights/instagram-video-marketing/

While the COVID-19 pandemic may have pushed the real estate industry to embrace digital interactions, the concept of virtual property viewings was already being tested out by realtors and property listing companies much earlier. In fact, in recent years, we’ve seen the rise of a popular virtual reality service called “Matterport” in the real estate industry. Matterport allows users to walk through a house from any device in a manner that’s similar to Google street view. Essentially, someone interested in a home can pull up the listing of their choice and see almost every square inch of the property on their phone or computer.