How Realtors Can Gain An Edge At Listing Presentations
Selling large homes during these unprecedented times has become challenging, so realtors have to be at the top of their game to get the best price for the acres and square footage they have for sale.
However, before realtors can start listing homes, they must first convince homeowners that they are the right person for the job.
To help them gain an edge at listing presentations, Ground2Air Media has outlined two amazing methods they can use to prevent losing out to competitors.
1. Showcase previous presentations when competing with other realtors
Using digital marketing from previous listings can be the key to winning listing presentations. Consequently, I’ve been told by my realtor clients that upon presenting professional photos and videos that they had done for a listing around the corner, it immediately convinced homeowners to sign up to list with them.
But, I’m still shocked to hear the number of agents we shoot for who aren’t bringing an Ipad or laptop to their listing presentations to showcase the level of marketing they do for their clients. If they did this, they could really increase the number of home sellers willing to list their properties with them.
2. Explain the importance of a great online presence for the property.
I believe it’s imperative to explain to homeowners that 97% of people will be viewing the property online before seeing it in person, so it’s crucial to pay attention to digital marketing. Besides, it’s vital to have a professional real estate videographer in your corner that can craft innovative marketing collateral.
If you have any questions related to real estate photography and videography, reach out to Ground2Air Media. We specialize in creating drone videos, twilight photography, custom graphics, and voiceovers. We also offer video tours, business promotional media, and social media management for clients. We serve clients across Brantford, Hamilton, Cambridge, Kitchener, Woodstock, Simcoe, Burlington, and the surrounding areas.